The boho hotel in Austria.

We want to be different, break out of the beaten track and dare to do the unexpected. For example, a spa area that nobody would expect to find in these high alpine climes. Or stylish suites that you would probably expect to find in a posh, urban hotel. We also want to combine a lot of nature. If you are looking for straightforwardness and minimalist purism, you are unlikely to find it here. The omnipresent mountain-sky-nature view makes sure of that. Depending on the season, we also enjoy our unconventional and very versatile furnishing mix, shimmering in a wide range of colours from white and blue to lush green and warm autumnal red, yellow and orange tones. Here, cosy textiles and unusual wallpapers are combined with lots of wood and plenty of natural influences.

But what exactly is boho? Where does it come from? What does it mean? Boho is the abbreviation for Bohemian Style and translates as unconventional. The term was coined back in the 19th century, when an artistic movement developed in France that wanted to break out of the mainstream and stood for creative free spirit combined with a casual lifestyle. The Bali island style in particular has taken up many boho elements in recent years and provided the inspiration for our stylish lamps, mirrors and other items.